I am always curious about an individual’s creative outlet, their passion, and how they gauge both their imaginative and experimental quests in life. You’ve heard it before, “I’m not creative, I can’t draw at all… only stick figures.” Yet creativity is like any muscle we use and the more we use it, the stronger it becomes. It’s something inherent in all of us. Something that should always be embraced by each and every one of us, because it’s so deeply intertwined as to who we are as individuals, as well as a society. Our artistic endeavors have been and continue to be, a primary thread of our psyches, our history and most certainly our culture.

Recently, Jesse Hofstee, our studio’s multimedia developer, who is instrumental in providing both our clients, as well as Blik, these eNewsletters, video animations, and online experiences, recently took his own personal creative passions to the next level. Jesse’s creativity flows beyond our studio environment, through his musical band Spero. They’ve just returned from a two week recording session in Nashville, creating their third record, but this time with Grammy winning producer and engineer, Vance Powell. Here’s to Jesse. Here’s to his creative passion. And here’s to lighting that fire of everyone’s artistic pursuits and desires.