American Trademarks

Authored by Principal, Tyler Blik and longtime design colleague, Eric Baker, American Trademarks/A Compendium is an in-depth visual reference to America’s businesses and their anthropologic statement of cultural themes that emerged from our country’s early agricultural roots, to new transportation methods, unique colloquial phrasing, the coming of the atomic age, and the ever-expanding corporate presence. Published by Chronicle Book, San Francisco, each decade of these visual icons reveals something uniquely new, an evolving impression of our creative and social psyche.